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Think different is an advertising slogan used from 1997 to 2002 by Apple Computer. Upon release, the "Think Different" Campaign proved to be an enormous success for Apple. Critically acclaimed, the spot would garner numerous awards and accolades, including the 1998 Emmy Award for Best Commercial and the 2000 Grand Effie Award for most effective campaign in America. The one-minute ad featured black-and-white footage of 17 iconic 20th century personalities, in this order of appearance: Albert Einstein, Bob Dylan, Martin Luther King, Jr., Richard Branson, John Lennon (with Yoko Ono), Buckminster Fuller, Thomas Edison, Muhammad Ali, Ted Turner, Maria Callas, Mahatma Gandhi, Amelia Earhart, Alfred Hitchcock, Martha Graham, Jim Henson (with Kermit the Frog), Frank Lloyd Wright, and Pablo Picasso. The advertisement ends with an image of a young girl opening her closed eyes, as if making a wish.
Jobs said the following in an interview for PBS's One Last Thing documentary: When you grow up you tend to get told the world is the way it is and your job is just to live your life inside the world. Try not to bash into the walls too much. Try to have a nice family life, have fun, save a little money. That's a very limited life. Life can be much broader once you discover one simple fact, and that is - everything around you that you call life, was made up by people that were no smarter than you. And you can change it, you can influence it, you can build your own things that other people can use. The minute that you understand that you can poke life and actually something will, you know if you push in, something will pop out the other side, that you can change it, you can mold it. That's maybe the most important thing. It's to shake off this erroneous notion that life is there and you're just gonna live in it, versus embrace it, change it, improve it, make your mark upon it. I think that’s very important and however you learn that, once you learn it, you'll want to change life and make it better, cause it's kind of messed up, in a lot of ways. Once you learn that, you'll never be the same again.
Original action-painting-text concept art painting "Think different", size 130 x 130 x 2 cm (51x51 inch), acrylic on canvas, 2019, whithout shadow joints frame, for the loft or office, collector art
This artwork appears in the following collections & categories:
#interiormodern #roomlounge #roomliving #roombathroom #roombedroom #corporate
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